Comfort, security and safety

Providing the kind of personalized care that makes a difference in the lives of our residents since 2008.

Tiffany Eggett, Executive Director of Primrose of Council Bluffs
Tiffany Eggett
Executive Director

At Primrose, you can have the peace of mind that comes from knowing on-site nursing care is available 24/7. We are a small community with a big heart! We believe that open communication with our residents and their families is important, and that no question should go unanswered.

I would love for you to experience the Primrose difference. See for yourself why we say, “This Is Living!

What is Assisted Living?

Assisted living is a term often used when discussing senior care options. It differs from other senior living options such as independent living and nursing homes.

Assisted living communities offer a range of features and amenities to enhance the quality of life for their residents. At Primrose, this includes spacious private apartments, common areas for socializing and recreational activities, dining options that cater to specific dietary needs, housekeeping and laundry services, scheduled transportation, and 24-hour staff availability for emergencies.

To explore what assisted living is and provide you with a comprehensive understanding of this popular retirement living option, CLICK HERE!

Care and Wellness Programs for Your Lifestyle in Council Bluffs

The Council Bluffs Primrose senior assisted living facility provides quality senior care. Our experienced, caring staff provides an environment of comfort while enriching the quality of life for our residents. Nursing staff is on-site 24/7 and regular wellness checks are provided. Three delicious, home-cooked meals are prepared every day of the week.

We are a small facility with a big heart, and we like making our residents feel “right at home.” Our Primrose is a beautiful and maintenance-free retirement experience. Please see a list of our thoughtful amenities below, to earn your comfort satisfaction, and don’t hesitate to call us with any questions about details.

And being a vital part of the Primrose community means residents can enjoy all the activities and events it has to offer.


See our Virtual Tours for a closer look at our amenities and our spacious apartment homes.

Three home-cooked meals daily
Weekly housekeeping
Individually controlled air conditioning and heat
All utilities except telephone and internet
Basic cable television
Scheduled transportation
Weekly laundry

Emergency response system
24-hour nurse staffing
1950s ice cream parlor
Beauty shop/barbershop
24-hour personal assistance

Wellness programs
Spacious dining room
Daily snacks
Handicapped-accessible bathroom
Bathing assistance available
Social events
TV lounge/fireplace lounge

Wellness center
On-site therapy services
Complimentary laundry facilities
Billiard room
Computer lounge
Quiet area with city and country views


Independent Living in Council Bluffs »

Senior living at Primrose is all about enjoying freedom and vitality while having easy access to everyday conveniences. Our apartments are located in the center of the action, close to dining areas, salons and fitness centers. Most Primrose locations feature independent living apartments.