Retirement living in Rogers starts here!

Discover more privacy, convenience, and care-free living at Primrose. Take a minute to view our spacious floor plans and photos or enjoy a virtual tour of our retirement community in Rogers, AR, to find out why so many people love calling Primrose their home!

Join Our Rogers’ Retirement Community

Looking for spacious floor plans or a special type of retirement lifestyle? Our independent living and assisted living apartment homes will spark your interests and satisfy your every need! Whatever lifestyle you choose, Primrose has designed a retirement experience that’s beyond comparison. 

From the moment you first move in, you’ll experience warmth from our team and comfort in your surroundings. Your neighbors will want to meet you and our staff will want to meet you! Primrose is located near a host of restaurants and shopping and just a short drive away from scenic mountains and gorgeous lakes. Get that small town feel with all the benefits of a tight knit community around you.

What is retirement if it isn’t maintenance-free? At Primrose, we take care of everything, from replacing a light bulb to repairing a stove to moving snow off the walks. In fact, now snow removal is finally a 100% spectator sport.

You’ll also enjoy three delicious, home-cooked meals every day of the week and will have access to laundry services, a beauty salon, chapel for worship, cafe, wellness center, theater, and so much more! 

With all these aspects of retirement tackled, we almost forgot to address the most critical of retirement issues: dessert. And since our architects confabulated an ice cream parlor, you don’t have to run far to indulge your sweet tooth.

Come join our vibrant retirement community in Rogers today. There is so much life waiting for you here. Call our Sales Director for more information or to schedule your tour today!


See our Virtual Tours for a closer look at our amenities and our spacious apartment homes.

Scheduled transportation
Garage parking
Daily social events
Wellness center
Bistro coffee shop
Pet friendly
All utilities except telephone and internet
Meal plan available
Nursing staff 24/7
Respite services
Wellness programs

Daily snack
Emergency response system
TV lounge/fireplace lounge
Beauty salon and barbershop
Individually controlled air/heat

DAILY Senior Wellness CALENDAR

See our Calendar page for monthly items.

Activities for October 5th

Activity Time Location


Assisted Living »

Primrose Assisted Living is designed for seniors who want the privacy of an apartment home with the security of 24-hour care and service. Our bright apartments feature modern amenities and convenience. You can find assisted living apartments and services at every Primrose location.

Townhome Villas »

Spacious and beautiful, and with two bedrooms and two baths, an attached garage and modern amenities, the Primrose lifestyle is a maintenance-free lifestyle! Primrose Townhomes offer the benefits of living near a community of your peers, with the privacy and perks of your own home. Primrose Townhomes are available at select communities.

Memory Care »

Memory Care at Primrose is designed for seniors who are living with Alzheimer’s or other types of dementia. The key components of the Primrose memory care program are treating all residents as individuals, honoring choices in every encounter, providing a positive and nurturing environment where residents can experience a sense of well-being, and viewing the world from the perspective of a person with dementia.

Temeka Ramsey, Executive Director of Primrose Retirement Community of Rogers, Arkansas.
Temeka Ramsey
Executive Director

I would love for you to experience the Primrose difference. Click below to arrange for your personal visit or to get more information. See for yourself why we say, “This Is Living!”

Resident/Family Ratings and Comments

Primrose greatly values the feedback we receive from our resident satisfaction surveys. This input helps us to continually embrace our company core value of Relentless Improvement. In order to give an accurate and transparent vision of life at Primrose, we’ve chosen to publicly share the comments we’ve received from our residents.

Life Enrichment Coordinator is excellent at encouraging new residents to join in, providing a variety of activities for varied interests

Friendly staff.

The staff is friendly and shows a desire to meet the needs. Provides a beautiful place w/ sweet people. Nice atmosphere w/ nice music in the hallways

Friendly, courteous staff, welcoming environment

Very friendly and welcoming environment.

Food and dining room staff are excellent nursing and care aides are very friendly and helpful.

Staff – resident relationships

Respond to any/all concerns quickly.

Caring staff, home-like feel to commons area – Nurse Director is amazing!

The caring + personal concern by staff. The director is amazing; the staff at the front desk are delightful + helpful.