Senior Living Community in Wausau, WI

Wausau, Wisconsin

Thanks for stopping by. We’re here to help you with any questions and we’ve put together some community information below to introduce ourselves. Primrose provides modern senior housing options, and our caring staff ensures that experience. Call us for a tour today!

comfort health graphic

Community Amenities

Pets allowed
Scheduled transportation
55+ community
Wellness center
Complimentary laundry facilities
Billiard room
Bistro
Beauty shop/barbershop
Chapel

Library
Individual air conditioning and heat
Pub
Nursing staff 24/7
Respite services
Wellness programs
TV lounge/fireplace lounge
24/7 staffing

two women playing piano

Senior Living Options

Senior assisted living resident walking down the hall arm-in-arm with a Primrose staff member

Our assisted living approach is centered around empathy and understanding each resident’s needs, ensuring they receive compassionate and respectful care. Our specialized Memory Care program provides enhanced support for residents with Alzheimer’s disease and other cognitive challenges. Residents enjoy the privacy of their own apartments with access to 24-hour support, providing peace of mind for them and their families. Primrose apartments feature modern comforts and cozy living spaces, allowing residents to relax and enjoy a maintenance-free lifestyle. We are committed to promoting the overall well-being of our residents through person-centered care that supports their physical, emotional, and social needs.

Explore Assisted Living »

Independent living resident with her dog

Imagine living in a place where every detail is designed to cater to your needs. From home and grounds maintenance to a daily meal, utilities, cable TV, and numerous community amenities – we’ve got you covered. Plus, complimentary scheduled transportation, and 24-hour emergency response system ensure you have everything you need right at your fingertips. After an initial three-month lease, you can switch to a month-to-month arrangement, giving you the freedom to make changes without long-term commitments.

Experience Maintenance-free Independent Living »

Senior couple sitting in rocking chairs outside their townhome villa

Our Townhome Villas offer a unique blend of independence and community. Residents enjoy spacious villas with modern amenities and maintenance-free living, allowing them to focus on enjoying their time without the hassle of daily chores. With nearly 1,600 square feet of indoor living space, attached garages, and beautiful outdoor courtyards, our villas provide the perfect balance of privacy and community. Our community also offers many on-site amenities available to our villa residents

Discover the Freedom of Our Townhome Villas »

elderly people having a meal

Our Silver Lace Memory Care by Primrose Retirement offers a person-centered approach, ensuring each resident receives individualized care tailored to their unique needs. The secure and supportive environment includes 24-hour nurse staffing, a rapid response call system, and engaging activities designed to support cognitive health. Residents enjoy a home-like atmosphere with private showers, natural light, and space for personal belongings, fostering comfort and familiarity. The Silver Lace Memory Care philosophy emphasizes dignity, love, and respect, providing the highest level of compassionate care. The community combines comfort and security with innovative memory care services, promoting independent function and enhancing quality of life. Our memory care approach is informed by the latest research in Alzheimer’s and dementia care.

Learn More About Memory Care »

About Our Wausau Community

At Primrose, life really is carefree! We strive to create healthy, secure environments for all our residents, where they feel valued, respected and free to live on their own schedules.

First-Class Amenities

Spacious floor plans, modern appliances, delicious meals, lively entertainment and gorgeous scenery of our local community ensure that your retirement experience at Primrose is always rewarding.

Comfort and Convenience

The Primrose lifestyle is maintenance-free, so you never need to worry about or schedule time for chores. Gone are the days of lawn mowing, household repairs, laundry and other maintenance tasks that would normally take up your entire day. We take care of everything from snow removal to repairs to providing 3 delicious, home-cooked meals every single day.

Rich Community Entertainment

Enjoying the programming options and social events at Primrose, as well as around the surrounding Wausau community, will add excitement to your everyday routine. You can choose to spend the day inside our community—at the library, in the theater, at the fitness center, or in our cafe—or you can venture outside into the great city of Wausau for some local shopping, hiking, cycling, or dining. We offer transportation options to help you get where you want to go in style and with ease.

Support for Your Health & Wellness

Your safety and security are always at the top of our minds. Our nursing staff is on-site 24/7, and wellness checks are scheduled at regular intervals, so you know you’re always getting the best care possible from our friendly team. If you do require support with certain daily activities, Primrose offers assisted living apartments, where you’ll have access to the help you need without it disrupting your independence.

We’re here to support you, not hinder you, which means every service we provide is done with respect and integrity.

Ready to Start Living More Independently?

Excited to learn more about Primrose’s spacious apartments and unique onsite amenities? We’d love to schedule you a tour with you and answer any questions you have, so you feel empowered to take the next step in your move to independent living.

  • Primrose is a high quality residence where my grandmother currently lives. I’ve enjoyed my visits and my Grandma loves the environment and community, participating in many of its activities. The location is clean and the team there seems very friendly and caring. The pub is very cool and we’ve had impromptu family gatherings there.

    – Mark K.

  • I lived here since they opened in 2018. Professionally I did a lot of clerical work for the city, county, and state. When I was younger I worked at Moon Beach Church Camp, where my parents were camp cooks. I also enjoyed playing the ukulele while my Mom played the piano at the camp. After my husband passed away my place was too big for just me and I needed to downsize. Although I was apprehensive to move, being alone was lonely and I needed to be around people. People are kind here and like a family. I look forward to simple things here like coffee time in the morning, the noon meal, and Happy Hour! There is always so much going on from ice cream socials, book club, and bridge, to just simply walking outside. A little secret that I want to share with the world… the staff is awesome, they really care!

    – Janet G.

  • We have lived with our dog Duke at Primrose since it has opened about 3 years ago. Being able to live in our home for many years was a gift but we knew that it was time to downsize and move to a smaller home. What we enjoy most here at Primrose is being part of a community. The people are wonderful, the activities are both educational and fun, and the food is amazing! Living so close to people keeps us both healthier and happier. We can come and go as we please, and take part in the activities that we wish to do. I think the advice I would give to others that are thinking about moving is to stop thinking about it. Moving to Primrose was the best thing that we have ever decided to do!

    – Gloria and Jerry N.