PRESS RELEASE – May 6, 2025
Primrose Retirement Communities has recently partnered with TSO Life, a technology company dedicated to enhancing resident engagement and quality of life in senior living communities. This collaboration highlights Primrose’s commitment to leveraging cutting-edge technology to improve the lives of residents.
“At Primrose, our mission is to enrich the lives of our residents and support the dedicated associates who care for them,” said Melanie Perry, Life Enrichment and Cognitive Wellbeing Specialist at Primrose Retirement Communities. “TSO Life is a transformative tool that allows us to better understand each resident’s story. It allows us to focus on quality of life through purposeful, intentional programming options designed based on the desires of our current residents.”
The integration of TSO Life will enable Primrose to harness data-driven insights, creating meaningful engagement opportunities while optimizing workflows for staff.
“We’re excited to partner with a company that shares our innovative spirit,” added Melanie.
This partnership marks a significant step forward in modernizing senior living engagement strategies, ensuring that Primrose Retirement Communities will continue to provide exceptional experiences for residents.
About TSO Life
TSO Life is a resident insight and experience platform designed to empower senior living operators with actionable insights that facilitate real-time data-driven decisions. Powered by AI, our platform simplifies data creation through embedded analytics, offering customers person-centered data that leads to measurable enhancements in residents’ quality of life, transformative outcomes for staff, and a complete redefinition of senior living operations. Learn more at www.tsolife.com.
About Primrose Retirement Communities
Primrose Retirement Communities, LLC, headquartered in Aberdeen, South Dakota, provides high-quality independent living, assisted living, and memory care communities across the country which specialize in personalized services and resident-focused care. The mission of Primrose Retirement Communities is to create happy and healthy living environments for seniors. Since the opening of the first Primrose community in Aberdeen in 1991, Primrose has grown to include over thirty-four locations in seventeen states.